Matteo Macchiavelli is a multidisciplinary Italian artist and designer who has redefined the intersection of fine art, high fashion, and motorsport. With a background in Economics and an MBA from UCLA, Macchiavelli spent years at the helm of the fashion world—founding the successful brand Macchia J—before pivoting his focus toward a distinctive, high-octane vision of contemporary art.

Over the last decade, Macchiavelli has developed an identifiable pop-art style characterised by vibrant colors, natural spray techniques, and a fusion of classical elements with modern design. He is a pioneer in the "Art Not Fake" movement, a philosophy that prioritises transforming bold ideas into timeless, physical objects of value.

His work is most famously defined by its deep bond with Formula 1. Notable career highlights include:

• The Heroo Icon: A design toy and trophy representing the fusion of art and speed, featured as the exclusive trophy for the 2024 F1 Pirelli United States Grand Prix in Austin.
• Automotive Canvas: He is the first artist to bring fine art to the track by transforming Formula 1 car chassis into mobile sculptures.
• Collaborations: His Palms Collection and Senna Now projects showcase his ability to merge luxury design with emotional storytelling.

Based between Italy and the global stage, Macchiavelli’s work—ranging from unique large-scale paintings to highly limited sculpture series—is exhibited in exclusive galleries and museums, appealing to collectors who seek to bridge the gap between elegance and adrenaline.